# Vispertise > AI visibility. Know what to fix. Vispertise measures how AI systems identify, mention and recommend a place, connects the observed answers to public evidence, and turns the gaps into a prioritized improvement plan. ## Core pages - [Homepage](https://vispertise.com/): Product overview, free readiness entry point and current proof metrics. - [How Vispertise works](https://vispertise.com/geo-explained): Place-first entity resolution, evidence and measurement method. - [Current pricing](https://vispertise.com/pricing): Exact active package, price, scope, deliverables and limitations. - [Illustrative sample audit](https://vispertise.com/sample-audits): Anonymized answer-to-action evidence chain. - [Frequently asked questions](https://vispertise.com/faq): Buying, methodology and delivery answers. - [Free readiness check](https://vispertise.com/start-audit): Deterministic check of the place, website, JSON-LD, llms.txt and other public signals. ## Machine-readable foundations - Vispertise publishes Schema.org JSON-LD on its public pages. - The free readiness check detects JSON-LD and the root /llms.txt file. - The paid audit can deliver evidence-backed JSON-LD recommendations and prioritized llms.txt implementation guidance when the active run supports them. ## Why GEO matters now - Classic SEO remains the crawlability, indexation and ranking foundation, but AI-generated search answers increasingly compare and recommend before a website visit. - A 2024 Datos/SparkToro clickstream study found that 59.7% of EU Google searches ended without a click: https://sparktoro.com/blog/2024-zero-click-search-study-for-every-1000-us-google-searches-only-374-clicks-go-to-the-open-web-in-the-eu-its-360/ - Pew Research Center observed traditional-result clicks in 8% of Google visits with an AI summary versus 15% without one, across 68,879 searches in March 2025: https://www.pewresearch.org/short-reads/2025/07/22/google-users-are-less-likely-to-click-on-links-when-an-ai-summary-appears-in-the-results/ - GEO asks whether an answer engine correctly identifies, trusts, cites and recommends the real-world entity. Vispertise measures that answer-level recognition, recommendation, source influence and missing evidence. - These studies use different samples and methods. They show a consistent direction, not a universal forecast for every query or business. ## Localized pages - [Magyar főoldal](https://vispertise.com/hu): Hungarian product overview. - [Deutsche Startseite](https://vispertise.com/de): German product overview. ## Current commercial offer - No paid package is publicly released at this moment. The free readiness check remains available. ## Important boundaries - The free readiness check is deterministic and does not run the paid AI benchmark. - The current paid product is a measured snapshot, not recurring monitoring. - AI answers can change; Vispertise does not guarantee future ranking, mention, recommendation or revenue. - Exact purchasable scope on the pricing page supersedes general marketing language. ## Policies - [Privacy](https://vispertise.com/privacy-policy) - [Service terms](https://vispertise.com/terms) - [Cookie policy](https://vispertise.com/cookie-policy) - [Service status](https://vispertise.com/status)